Women in Travel Tech (WiTT) seeks to create an intimate peer-to-peer forum for female thought leaders in travel tech to share strategy, explore ideas among experts and solicit unbiased peer feedback. Our mission is to advance women in travel tech businesses to leadership positions, and to foster and support travel tech companies founded, led and funded by women.
Advancing women in travel tech leadership
Earth's population is 50% women and 60% of all undergraduate degrees are earned by women, yet women make up...
14% of Fortune 500 executives
8.1% top earners
4.6% Fortune 500 CEOs
16.9% Fortune 500 Board seats
This math doesn't add up. Together we'll change that.
Bring business into balance
Relying on the strength of one gender as leaders can result in an imbalance of perspectives and ideas. When women and men work side by side on leadership teams and in boardrooms, the diversity of perspectives can lead to more innovative thinking. This better balance, in turn, can result in greater productivity, improved engagement, higher profits, and a sustainable competitive advantage.
Innovate travel tech
Women make 70% of all travel-buying decisions, according to Female Factor, a consulting firm focused on the behavior of female consumers. With the primary purchaser being a woman, the travel companies benefit from a leadership team mirroring their greatest consumer.
Positively impact earnings
Companies with the largest representation of women on executive committees perform significantly better than companies with no women at the top, according to the global management consulting firm McKinsey & Co., which publishes an ongoing research series titled "Women Matter: The business and economic case for gender diversity."
Deliver greater return on equity
Investment research and analytics company MSCI ESG Research, in their published report titled "Women On Boards," which found that companies with strong female leadership generated a return on equity of 10.1% per year versus 7.4% for those that lacked female leadership.
We're building a leadership community for women in travel technology.
Access to Exclusive Content Library for WITT Members
Consultative Concierge Service
Supplier-Free Environment for Networking and Collaboration
Registration to the WITT Annual Event
Benefits to your organization:
Enterprise Resource Center: Access WiTT Research Resource Center for content about Personal Branding, Leadership Styles, Diversity and Inclusion and Strengths Development.
Annual Women in Travel Tech Conference: Learn about the latest industry trends and innovations from the women making it all happen. Action-focused lightening talks, collaborative briefings, fireside chats and 1:1 sessions.
Plus, enjoy these founding member perks:
Help select new WiTt members
shape the future of WiTT
We have big plans for Women in Travel Tech and hope you can be a part of it. Ready to get on board? Share your contact info below and prepare for takeoff, ladies. You'll be the first to know when new opportunities and thought leadership events take flight.